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See exactly where AI fits in your marketing team

A practical self-check for CMOs and senior leaders who want a clear, honest picture of where their teams stands before making any decisions about AI.

Why you should download the AI Self-Check? 

  • To identify clearly where AI is being applied accrosse your core marketing activities,
  • Map your current AI adoption and track progress over time for better decision-making,
  • Start meaningful conversations with your team and leadership about where AI can bring the most value.

 

 

 

Download the marketing AI self-check

What the self-check gives you

Most marketing leaders have a gut feeling about where their team stands on AI. Some roles are experimenting. Others are not. A few tools are being used, but not consistently. The picture is blurry.

This self-check makes it visible. For each of your core marketing capabilities, you indicate where your team stands today: not yet using AI, exploring it, or fully using it. No scoring, no judgment. Just an honest map of where AI is already working in your team and where the gaps are.

Because before you decide where to go, it helps to know exactly where you are.

About The House of Marketing

Founded in 1994, The House of Marketing has spent thirty years building deep marketing expertise across industries, from brand strategy and digital transformation to customer experience and AI adoption.

Our team of 80+ T-shaped marketers across Belgium and the Netherlands doesn't just advise. We embed directly into your team, integrate fast, and deliver measurable impact from day one.

Behind every consultant stands a collective backbone of shared knowledge, proven frameworks, and applied AI capability. You work with one expert. You benefit from the power of many.

Every marketing challenge is different. Whether you need strategic clarity, faster execution, or a team that can lead transformation from the inside, we've seen it, we've solved it, and we know how to make it stick. One focus: your results.