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The concept of Healthusiasm

Recording of the webinar

Integrate Healthusiasm in your strategy: the secret to making your customers healthier & happier

We hosted a live, interactive webinar about the concept of Healthusiasm or how to make your customers healthier & happier with your products and services. Guest speakers Ignace De Nollin (Managing Director at SmartWithFood, a spin-off of Colruyt Group), Pieter Lecluyse (Marketing Manager BeLux at Renson) and Christophe Jauquet (author of Healthusiasm) discussed the following with Bert Van Eeckhoudt (Healthcare Specialist at The House of Marketing):

  • The reasons why you should integrate consumers' increased health focus into valuable customer experiences that make them feel healthy and happy

  • Insights, best practices and recommendations from SmartWithFood/Colruyt Group & Renson, and use cases from companies like Netflix and Mercedes

  • Tools and frameworks that guide you in discovering the unique health approach that fits your business

Fill out the form to download our full recording of the webinar. 

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