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Senior Consultant

Loes Janssen

I am an energetic and honest person, I believe that a hands-on mentality and a positive mind set make a difference in any layer of an organization. After 7+ years in different marketing roles, I took up the role of Business Partner in the Human Capital team at The House of Marketing. Since the end of 2020, I am combining this role with a consulting role - putting my marketing knowledge back at the service of our clients part-time.

'But not to shoot at all, is to miss for sure.'
— Unknown

Key expertises

Planning & Staffing
Project Management
Trade Marketing
Brand Management
Go-To-Market
Customer Journey Mapping
Value Proposition

Professional milestones

Senior Consultant

The House of Marketing
February 2018 – Present

 

Business Partner for Freelancers

The House of Marketing
February 2018 – December 2021

 

Brand Manager Ready to Drink & Incubation N-EUR

Bacardi-Martini
September 2016 – January 2018

 

Channel Marketer Telecom
Samsung Electronics
July 2013 – August 2016

 

Junior Consultant
The House of Marketing
January 2011 – June 2013

 

Junior Account Executive
Leo Burnett
August 2010 – December 2010


 

Educational milestones

Master in Marketing Management

Vlerick Business School

2009 - 2010

 

Master in Strategic Communication

University of Antwerp

2005 - 2009

 

Additional knowledge

  • Media Production Training (UBA 2015)

  • Media Agency Management (UBA 2016)

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